Gina Bianchini on Building 'Magical' Communities that Monetize Passion Projects

Gina Bianchini on Building 'Magical' Communities that Monetize Passion Projects

Podcast to Blog

Episode 25

On the C2C Podcast, Episode 25, we welcome Gina Bianchini, the creator of Ning and Mighty Networks, to discuss building communities and monetizing passion projects.

Gina Bianchini is a strong believer in community.

This shouldn’t surprise anyone; Gina created Ning, an online platform buolt for creating custom social networks for community. She then went on to create Mighty Networks, a platform where anyone can create community-powered businesses.

For her, niche communities have always been fascinating. Since the early days of social media, Gina has been observing how people come together online.

With Mighty Networks, she brings entrepreneurs, business people, creators, and brands together to a platform where they can create communities and share content. Gina is empowering community leaders by helping them monetize their passion projects.

Gina brings an interesting perspective to the table that we usually don’t think about - community building and social media are polar opposites of each other. Why? Because people like to interact and work with those that are interested in the same things and want to learn more about it together. Just like in video games where gamers from across the globe come together, form communities, share tips and tricks with other and do much more.

What’s interesting about Mighty Networks is how they are measuring the success of these communities. Unlike other platforms that may focus only on traditional metrics like engagement, Mighty Networks focuses on delivering value to ensure community members learn and grow.

Listen to the interview on the C2C Podcast!

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About Author

Beth McIntyre

Community & Events Marketing Manager at Bevy! Passionate about building our community and connecting with members. When I'm not writing for the Bevy Blog, I'm writing about my global travels!

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